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Is File Sync/Share Equivalent to Endpoint Backup

Importance of RTO and RPO for a business

Importance of RTO and RPO for a business


The user-driven adoption of consumer-based syncing and sharing productivity tools runs rampant in today’s enterprise, creating a host of challenges for CIOs. Employees unknowingly create corporate data security risks by adopting these easy-to-use, personal applications. In fact, a whopping 70% of IT managers recently surveyed by Enterprise Strategy Group (ESG) know or believe that users have business data stored in personal file-sharing accounts.

This risk then is compounded if they—or their IT departments—decide sync/share tools provide “good enough” functionality for the backup of data stored on laptops and desktops. Created for different purposes and according to different priorities, sync/share and enterprise backup differ at core, fundamental levels. As a result, taking this misinformed approach to enterprise endpoint backup exposes your organization’s sensitive data and intellectual property to unnecessary risk.

The primary purpose of cloud-based sync/share and cloud-based endpoint backup

Some cloud-based vendors tout their file sync/share solutions as viable solutions for the online backup of business information stored on laptops and desktops; but existing sync/share products aren’t designed to adequately secure enterprise endpoint data. Understanding at a high level the primary purpose of each application helps differentiate between them.

Enterprise endpoint backup creates a secondary copy of data stored on endpoint devices (laptops and desktops), making it recoverable should the primary copy of data become lost. Ideal endpoint backup solutions:

• Are continuous to minimize data loss risk, ensuring all data is always backed up

• Don’t interrupt users or slow their productivity when backing up data

• De-duplicate data for superior performance and lower bandwidth requirements

• Automatically retain multiple versions of files, so data can be recovered from multiple, previous points in time

• Support complementary data management initiatives such as data migration, mobile data access, data loss prevention and even data compliance

Why Backup ≠ Sync/Share

The differences between the two applications are obvious at even their most basic level of functionality. These fundamental differences are the reasons why file sync/share is not enterprise endpoint backup.

REASON #1: Sync/share isn’t data protection.

We believe endpoint backup and sync/share cannot be securely, efficiently accomplished with a single solution. Enterprise endpoint backup is engineered and optimized specifically for the secure, reliable backup and restore of data on laptops and desktops; sync/share prioritizes its principles differently, optimizing for usability rather than security. Both have different Priorities / Principles as described in the same order:

Enterprise Endpoint Backup

  1. Security
  2. Reliability
  3. Usability
  4. Performance/Scalability
  5. Flexibility

File Sync/Share

  1. Usability
  2. Performance/Scalability
  3. Reliability
  4. Flexibility
  5. Security

Why your organization’s risk management and data security strategies demand a standalone enterprise endpoint backup solution


People and enterprises want to protect all of their data, but they want to share only a subset of their data.

As an end user, you shouldn’t back up all of your laptop/desktop data to an application primarily intended for the public sharing of only a sliver of your content. Taking this lax approach exposes your organization’s and your users’ private data to too much security risk.


The security model for sync/share is architecturally and fundamentally incompatible with data protection. By its very definition, things you “share”—including data—are intrinsically less private and less secure than things you want to keep to yourself. Shared data goes to co-workers but also is exposed to those outside the enterprise with whom you collaborate. So, for optimal data security, use separate solutions.


Due to its “social” essence, sync/share requires a more open,  less rigorous data security approach. Enterprise  endpoint backup, however,  demands the highest  measures of data security. Attempting to marry the two business challenges through a single application results in an unhappy union that jeopardizes the safety and privacy of your organizational data.

At easySERVICE, we take the time to understand your business, your IT equipment and your needs. We believe in today’s IT requirements “3C” Legacy backup problems – limited Capabilities, increased Complexity and high Cost – are no longer acceptable for any organization.

Our IT support offering is broad; we provide both remote support and on-site support. We are a team of certified hardware and certified software engineers, supporting companies like you across the globe 24 hours a day, 365 days a year.

We also help organizations design, build, migrate, manage, and protect their Cloud-based (hybrid) environments by offering you best of both the worlds, it is economical than private cloud but much secure than public cloud. Using enterprise-class networking and connectivity technologies, we provide the highest levels of availability, recovery, security, and performance.

If you’d like to discuss any of the above best practices or lessons learned with us or to learn more about how we are partnering with companies just like yours to ensure the availability of mission-critical applications, please contact us at (855) US STELLAR.


One comment on “Is File Sync/Share Equivalent to Endpoint Backup

  1. StellarPhoenixS
    May 13, 2014

    Reblogged this on Stellar Phoenix Solutions.

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